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Subaru Lowers Base Outback Starting Price

By Paige Coleman ·
Subaru Lowers Base Outback Starting Price - outback price
The new base Outback retains Subaru’s standard 180-horsepower 2.5-liter flat-four engine, paired with a continuously variable transmission and all-wheel drive.

Subaru will launch a revised base model for the 2027 Outback, cutting the starting price by $1,905 to $34,540. The automaker also lowered costs across other trims, with the Touring dropping $1,805 and the Limited falling $1,625 compared to 2026 levels. One exception is the Premium trim, now priced at $36,540 after a $95 increase due to a higher delivery fee.

The new base Outback retains Subaru’s standard 180-horsepower 2.5-liter flat-four engine, paired with a continuously variable transmission and all-wheel drive. Inside, black cloth upholstery frames a 12.1-inch touchscreen and a 12.3-inch digital gauge cluster. Standard features include heated front seats, heated side mirrors, wireless phone integration, and dual-zone climate control. The model’s exterior is distinguished by 18-inch aluminum alloy wheels.

This decline contrasts with earlier strong performance, as the 2026 redesign’s boxier styling has failed to sustain predecessor sales volumes.

The Limited XT trim now begins at $45,140, a $675 reduction from last year. This version adds Subaru’s hands-free driving assistance as standard while keeping the 260-horsepower turbocharged 2.4-liter engine. The top-tier Touring XT drops to $48,140 after a $1,305 decrease.

The Wilderness trim, designed for off-road use, receives a $905 price cut to $45,540. Three new exterior colors debut for 2027: Daybreak Blue Pearl, Snowfall White Silica, and Sand Dune Pearl, the latter exclusive to the Wilderness. These colors extend to the broader Outback lineup.

Subaru has restructured the Premium trim’s optional packages, reducing their cost by $225 to $2,045. The package now includes rain-sensing wipers, a power sunroof, a heated steering wheel, and wireless smartphone charging. This adjustment balances the trim’s overall price increase from the higher delivery fee.

The base model preserves the technology and comfort features found in higher trims while offering greater affordability. Its 12.1-inch infotainment screen supports wireless Apple CarPlay and Android Auto, and the digital gauge cluster provides customizable displays. These elements match those in more expensive variants, ensuring no loss of essential functionality.

Sales data highlights a shift from the Outback’s previous dominance. The fifth-generation model, produced from 2015 to 2019, consistently outsold its successors annually. The 2026 redesign’s styling and market positioning appear to have altered buyer preferences, prompting Subaru’s pricing adjustments for 2027.

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